The Science of Search Engine Optimization

The Science of Search Engine Optimization

The Science of Search Engine Optimization

A lot of small business owners, when they hear about search engine optimization this of two this.

First they think of the pesky calls they get from people trying to sell then search engine optimization services. Most of these calls are from companies in far away countries, outside of Canadian laws, and with possibly shady or at least nebulous business practices.

The other thing, many small business owners think about is, first, how can they actually get ranked high in the search engines, next, what would they have to learn to do it themselves, or who could they get, that would be reliable, approachable, and affordable to do it for them.

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Website and SEO Dilemma for Small Business Owners

Website and SEO Dilemma for Small Business Owners

Let’s face it. Websites are critical for small business, and SEO (search engine optimization) is one of the best ways to get your site and business discovered, but there’s a real website and SEO dilemma for small business owners in 2018.

Website and SEO Dilemma for Small Business Owners

The dilemma I see many small business owners go through has to do with time, knowledge, and keeping up to date with what the search engines want from you in order to keep your content rankings high enough for people to see it.

Google and the other search engines are constantly saying they want websites to give fresh new quality content on their websites if they are...   Click Here to Read More

Search Engine Rankings Explained

Search Engine Rankings Explained

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I just wrote a fairly extensive article yesterday explaining about search engine rankings and why they matter.

It’s at Search Engine Rankings – Why they Matter.

I had fun writing it, as I went right back to the basics to explain the value of high search engine rankings in a particular product niche.

Search Engine Rankings Explained

In this case, the niche was dog training. As I researched the article, I used the google Keyword tool to look up the term dog training, and to see how many many monthly searches there are for that term.

Search Engine Rankings Explained

As an aside, anyone who owns a website for their business should get familiar with the keyword tool,...   Click Here to Read More

Search Engine Optimization Cambridge Ontario

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Search Engine Optimization can be difficult for most businesses. Cambridge Digital Marketing is here to help.

Being you are searching at this from Cambridge Ontario, you probably are wondering ways to get your online business website positioned high within search engines  both locally, or from cities or towns like Cambridge Ontario.

For most business owners, regardless of your particular field, this can be a daunting task.

Search Engine Optimization Cambridge Ontario


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Website Design and Search Engine Optimization in 2020

Website Design and Search Engine Optimization in 2020

 Web Design  and Search Engine Optimization in 2020

After an extremely busy autumn building many new sites and helping companies, we’re heading away for a break just before we head into the holiday season. 

I started thinking about how our website design and search engine optimization business has changed, and how website design and search engine optimization has changed and what is in store for 2020.

From the 30,000 foot level, (which is where I am as I write this ) both website design and search engine optimization have gone mobile, in a major way.

What’s New About Web Design and SEO in 2020

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Why Reputation Management Matters

Why Reputation Management Matters

This simple video is the easiest way I know to explain why Reputation Management Matters for your business.

Why Reputation Management Matters

As we enter 2015 Online Reputation Management is becoming more and more important.

Why Reputation Management Matters

No doubt, you’ve seen sites where people place and read reviews about everything from professionals, such as doctors, lawyers,  accountants, to small businesses, and restaurants.

Online reviews are virtually all over the web, and much of the time, the public has more insight about what people are saying about your business, than the busy professional or business owner.


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